Marketing 101 – Joy

My marketing guru, Cheryl Hanson,  is talking to me about referral marketing, and that is great, because I know that referrals are at the heart of maintaining a steady flow of clients – happy clients tell their friends.  It also occurs to me that what we are really talking about is Relationship Marketing.  No, not [...]

Successful Women: How Much Are You Worth

This article in the Harvard Business Review, by Tony Schwartz caught my attention because of a book I am reading called “SWAY”.  I feel a blog brewing, so watch for my post on the book and its concepts.  Within this article, Tony points out the critical need for people to feel valued.  People rarely become [...]

Teams of Integrity: Building on Common Purpose

Have you experienced organizations that develop a Vision Statement, a Mission Statement, and a Purpose Statement and spend enormous amounts of money to send the message throughout the organization, but the teams and individuals within that organization never commit to them? On the flip side, have you experienced the joy and excitement of a working within a team that gets it, and moves together as if one? The obvious next question is: On which team would you rather be a member, and how do you get there?

Next Page »